All social media starts with content creation, especially in the fitness space. I collaborated with teachers and staff to create videos and posts to not only stay on top of the latest trends, but also connect with our community of members who come to practice with the studio.

While engaging the community online, I also run grassroots events at local markets for the studio in the Northwest Portland area to teach people why YogaSix can help deepen their practice and help them reach their fitness goals.

While starting at YogaSix as a Wellness Advisor, my job was to help new guests with their journey to find their right classes for them to meet their fitness goals. From discovery to closing sales, I integrated what I learned to the digital space to help customers and leads with their needs as they reach out online.

Portland prides itself on lifting up it’s neighbors and small businesses. We have collaborated with many health and wellness brands, including Bia Blends, G2G Bars, ZenSpace PDX, and more in person and on social media. To stay true to our mission of community, I also lead promotions for our “Flow For A Cause” events, which have included fundraisers for the Portland Immigrant Rights Coalition and the Range of Motion Project.

Led paid social campaigns designed to convert local audiences into first-time clients. Built and optimized lead generation funnels, driving sign-ups for introductory classes through strategic targeting, compelling creatives, and continuous performance optimization. Focused on improving conversion rates and lowering cost-per-lead while supporting overall studio growth.